04 November 2024
Aevean
Aevean is a new strategic consultancy in the field of air cargo. It is a highly specialized market where large consultancy firms like McKinsey, Accenture, and Roland Berger are also active. Airports, airlines, and major carriers sometimes face billion-dollar investments and are looking for the best data, analyses, and market insights.
Aevean is new but consists of an international elite team of highly experienced consultants and data analysts. Together, they have worked on more than 250 strategic assignments. It is this personal experience that makes Aevean’s consultants invited worldwide to contribute their expertise at the highest level.
This positioning was the starting point for developing the name and brand identity. Everything had to convey class. The name associates with aviation and evokes a sense of ‘flow’. This is also reflected in the logo. The branding and communication remain close to the market’s established codes, but the execution strives for individuality and perfection in every detail. All of this is done as delicate as possible, because Aevean’s positioning must speak for itself.